Activate in Partnership with Global Citizen

The Activate project was a collaboration between National Geographic and Global Citizen. It included a television series on the channel (client), a gala event, product collection drive and publicity campaign. Jenny Griesel Communications managed the publicity side of this prestigious project, which included arranging the media junket for project spokesperson personality Bonang Matheba, hosting media at the event, managing all media on the red carpet and ensuring excellent media exposure.